![]() Then your cover letter opener would pull something from your background that addresses that critical need: In my last job, I designed a landing page that grew website traffic by 400%. However, you have to dig deeper for what this particular marketing role at this particular company in this particular moment is supposed to accomplish – e.g., grow website traffic, attract qualified prospects for the sales team. However, the potential employer is hiring to solve a specific problem, not find a specific background, even though job postings are often written to highlight background info, like qualifications, skills and experience.įor example, the job posting for a digital marketing manager may emphasize ideal degrees or certifications, specific software skills and desired experience in areas like social media or email marketing. Too many job seekers open with a general summary – e.g., professional with X years of experience, recent graduate with THIS degree. 1 - Introduce yourself as the solution to the employer’s most pressing problem
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AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |